Marketing Specialist Job at Teikametrics, Inc., Boston, MA

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  • Teikametrics, Inc.
  • Boston, MA

Job Description

ABOUT THE ROLE

As a Marketing Specialist, you will play a crucial role in executing and optimizing marketing campaigns across multiple channels. You will collaborate with cross-functional teams to enhance brand visibility, engage audiences, and generate demand for our solutions. The ideal candidate is highly organized, creative, and data-driven, with experience managing social media, events, email campaigns, paid media, and SEO.

WHY TEIKAMETRICS?

At Teikametrics, youll experience the excitement of a growth-stage company with the stability of an established market leader. Youll also have the opportunity to work with cutting-edge AI technology thats transforming the industry, while collaborating with top brands redefining the future of eCommerce. With a remote-first culture we value impact over location and youll have the flexibility to work when youre most productive and effective. Join us on our mission to be the worlds leading Marketplace Optimization Platform, used by every seller and brand owner.

KEY RESPONSIBILITIES

  1. Organic Social Media Management
    • Develop and execute an engaging social media content strategy across platforms such as Meta, LinkedIn, TikTok, YouTube and Twitter.
    • Manage content creation, scheduling, and posting while maintaining brand voice and consistency.
    • Monitor engagement metrics, respond to audience interactions, and optimize social campaigns for better performance.
  2. Tradeshow & Event Coordination
    • Plan, coordinate, and execute Teikametrics presence at industry tradeshows and conferences.
    • Work with sales and leadership teams to ensure seamless event execution, including booth setup, sponsorships, and promotional materials.
    • Track event ROI by capturing leads and measuring engagement.
  3. Webinar Management
    • Develop and manage a webinar strategy, coordinating speakers, content, and promotion.
    • Work closely with internal teams and industry experts to deliver insightful and engaging webinars.
    • Track attendance, engagement, and post-webinar conversions.
  4. Media Buys & Advertising
    • Execute and optimize paid media campaigns, including sponsored content, display ads, and industry partnerships.
    • Collaborate with vendors and agencies to ensure ad placements align with business objectives.
    • Monitor campaign performance and make data-driven recommendations for improvements.
  5. Email Marketing
    • Develop and manage email campaigns to nurture leads, engage customers, and promote events and content.
    • Create compelling email copy, design templates, and segment audiences for targeted messaging.
    • Analyze email performance and implement A/B testing to optimize engagement rates.
  6. SEO & Website Optimization
    • Conduct keyword research and implement on-page and off-page SEO strategies to improve search rankings.
    • Collaborate with content and web teams to optimize landing pages, blog posts, and website performance.
    • Track and report on organic search performance and make recommendations for improvement.

WHO YOU ARE

  • 2-4 years of experience in marketing, with a focus on social media, events, digital marketing, and SEO.
  • Strong understanding of B2B marketing, demand generation, and lead nurturing strategies.
  • Experience with social media platforms, scheduling tools, and analytics.
  • Familiarity with event planning, webinar platforms (Goldcast experience a plus), and virtual event execution.
  • Hands-on experience with media buying, PPC campaigns, or paid social media advertising.
  • Proficiency in email marketing tools (HubSpot, preferred).
  • Basic knowledge of SEO and website tools (Wordpress, Google Analytics, SEMrush, Moz) and keyword optimization.
  • Excellent written and verbal communication skills, with strong attention to detail.
  • Ability to manage multiple projects, meet deadlines, and work collaboratively across teams.

WORKING AT TEIKAMETRICS

Join us! We hire talented individuals remotely across the following states: Arkansas, California, Colorado, Connecticut, Florida, Georgia, Idaho, Indiana, Kentucky, Michigan, Minnesota, Missouri, New Hampshire, New Jersey, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and West Virginia. In addition, we also have remote opportunities in China and India.

More Than Just a Job

Everyones work preferences are different but regardless of work style, we like to take care of our people. Benefits of becoming part of Team Teika:

  • Competitive cash
  • A robust benefits package effective on day one!
  • Generous stock option packages and investment opportunities
  • Remote friendly - we hire in 25 states and 3 countries
  • Unlimited Paid Vacation Policy
  • Flexible work schedule - work when youre most productive and effective!

ABOUT TEIKAMETRICS

Teikametrics AI-powered Marketplace Optimization Platform helps sellers and brand owners maximize their potential on the worlds most valuable marketplaces. Founded in 2015, Teikametrics uses proprietary AI technology to maximize profitability in a simple SaaS interface. Teikametrics optimizes more than $8 billion in GMV across thousands of sellers around the world, with brands including Munchkin, mDesign, Clarks, Nutribullet, Conair, Nutrafol, and Solo Stove trusting Teikametrics to unlock the full potential of their selling and advertising on Amazon, Walmart, and other marketplaces.

The job description is representative of typical duties and responsibilities for the position and is not all-inclusive. Other duties and responsibilities may be assigned in accordance with business needs. We are proud to be an equal opportunity employer. A background check will be conducted after a conditional offer of employment is extended.

#J-18808-Ljbffr Teikametrics, Inc.

Job Tags

Flexible hours,

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