Job Description

Leading contemporary fashion brand that blends modern aesthetics with timeless style. We are passionate about creativity, storytelling, and community engagement. As we continue to grow, we’re looking for a dynamic Social Media & Content Manager to elevate our digital presence and build a strong, engaged audience.

Role Overview

We’re seeking a creative and strategic Social Media & Content Manager to oversee our social channels, develop compelling content, and drive engagement. You’ll play a crucial role in shaping our brand voice, launching campaigns, and optimizing performance across multiple platforms.

Key Responsibilities

• Develop and execute a data-driven social media strategy across Instagram, TikTok, Facebook, Pinterest, and emerging platforms.
• Create, curate, and manage high-quality content (photo, video, graphics, and copy) that aligns with brand aesthetics and messaging.
• Plan and schedule posts, ensuring consistency and engagement while staying on top of trends.
• Collaborate with designers, photographers, and influencers to produce original, fashion-forward content.
• Manage influencer partnerships and community engagement, responding to DMs, comments, and brand mentions.
• Track and analyze performance metrics, using insights to optimize content strategy and improve KPIs (engagement, reach, conversions).
• Stay ahead of social media trends, algorithm updates, and best practices to keep our brand at the forefront of digital innovation.
• Assist with content creation for website, email marketing, and blog as needed.

Qualifications & Skills

• 3+ years of experience in social media management and content creation, preferably in fashion, beauty, or lifestyle industries.
• Strong understanding of platform-specific strategies (Instagram Reels, TikTok trends, Pinterest SEO, etc.).
• Excellent writing skills with the ability to craft compelling captions and brand-aligned messaging.
• Proficiency in content creation tools (Canva, Adobe Suite, CapCut, or similar).
• Experience with influencer collaborations and community engagement strategies.

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